HVAC & water heaters
Homeowners are asking AI who to call. It isn't naming you.
Google AI Overviews and ChatGPT now answer your buyers’ questions before anyone sees an ad. For hvac & water heaters contractors, being named in that answer puts your business in the conversation.
Give us 90 days and we'll get you cited in AI answers. Guaranteed.
01 · What we found
We searched what your customers search
| Search | AI answer shown? | Who AI is citing today |
|---|---|---|
| how much does a new hvac system cost in [your city] | Yes, both runs | reddit.com, biddaro.com, Local contractor site (x2), homedepot.com |
| how much does water heater replacement cost in [your city] | Yes, both runs | Local contractor site (x2), facebook.com, myhomescore.app, fixitreal.com |
| best hvac company [your city] | Sometimes | no sources yet |
| emergency ac repair [your city] | No AI answer | map pack only |
| ac repair near me [your city] | No AI answer | map pack only |
Source: Growth Installations test of Google AI Overviews in a sample US metro, Oct 2026, 2 runs per search. Results vary by market; we run this audit for your city.
02 · What a lead is worth
- HVAC
- $75
- avg. Local Services Ads cost per lead in our test market
- Water heaters
- $71
- avg. Local Services Ads cost per lead in our test market
One answer. A lead you’d pay for.
Every AI answer that names a competitor instead of you is a lead you’d otherwise pay $75 for hvac or $71 for water heaters for through Local Services Ads.
03 · The opportunity
Where hvac & water heaters can win.
Reddit and Facebook threads are being cited because few contractors publish real pricing for your market
Install and replacement jobs are the highest-ticket calls
04 · The 90-day plan
A hvac & water heaters installation for your city.
Days 0–14
Audit
Audit the exact searches homeowners in your city use.
Days 15–45
Build
Build hvac & water heaters cost and service pages for your city written to be quoted by AI.
Days 46–75
Authority
Reviews, Google Business Profile and local mentions AI pulls from.
Days 76–90
Report
A citation report against the agreed target buyer prompts.
05 · The guarantee
In writing
If you're not cited in ChatGPT for your target buyer prompts within 90 days, we keep working for free until you are.
06 · FAQ
Straight answers.
HVAC & water heaters